Exhortation is not enough

Many nations have realised that the only true long-term key to economic growth is productivity improvement.

The problem is that this realisation is often the end, rather than the start, of the matter.  Governments and their agencies exhort commerce Рand perhaps even the population Рto improve productivity and to compete Рbut without understanding their role in making this happen.

Exhortation and hectoring are not enough.  Governments need to provide infrastructure, skills, information and advice Рin ways that are accessible Рjust in time, at just the right level Рand at the right cost!

Its not rocket science – but it isn’t easy either!

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